Google Trends Show Downward Trend – Why?

Posted by on Dec 7, 2012 in SEO

Google Trends Show Downward Trend – Why?

I’ve recently played with Google Trends and entered some tennis keywords in it to see what’s going on.

To my surprise some of the most popular keywords are less and less searched.

google trends

“tennis instruction” and “how to play tennis” are searched less and less every year while “tennis serve” remains quite constant. They all have peaks in the summers for northern hemisfere.

I wish I could give some answers for why that is – but I really don’t know.

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »

Recovering From Google Penalties And Who Can Help

Posted by on Oct 11, 2012 in SEO

Recovering From Google Penalties And Who Can Help

Being penalized by Google used to be something that happened only to bad people – to webmasters who practiced black hat techniques and who were building sites with questionable content.

Google penalty by Panda and Penguin

 

But these days, Google is on a rampage. In its war against spammers and those who deliberately want to game the system, Google has also hurt thousands of honest people trying to make a living online.

For them, it’s collateral damage, and you’re simply a website that lost rankings.

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »

Keyword Research Tips – Use Google Adwords To Find Related Keywords

Posted by on Jan 15, 2012 in SEO

Keyword Research Tips – Use Google Adwords To Find Related Keywords

Keyword research is critical for building the blueprint of your site and it’s critical that you choose the keywords that have some demand and not too much supply if you want to get good traffic to your site.

But how to do that is often explained very differently and also very confusingly.

So let’s simplify this is as much as possible.

I’ll be using the SBI’s Brainstormer (the alternative is Wordtracker) and Google Adwords to show you how to build a keyword list in 4 easy steps.

1.    Determine your main theme (site concept) keyword

What is the key 😉 keyword of your site? What is the crux of the information you want to share?

This keyword is typically a one or two word keyword (rarely three word).

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »

3 Reasons Why Google Panda Updates Torched So Many Websites In 2011 – And How To Strike Back

Posted by on Dec 10, 2011 in SEO

3 Reasons Why Google Panda Updates Torched So Many Websites In 2011 – And How To Strike Back

It is human nature to believe that current trends, especially favorable ones that help us, will continue forever.

John Mauldin, from his book Endgame.

The above quote from the book Endgame is written in the context of the recent global financial crisis where one of the fundamental root causes of the crisis was the belief that real estate prices will increase forever.

housing price crash of 2008

Sure, it sounds stupid when you read that right now but when you’re “in the game” and you’re benefiting from such rising prices (by trading stocks, capitalising from increases in real estate, etc.), your smart, logical mind loses the battle with the emotional, hedonistic mind which just wants to enjoy the bliss and doesn’t want to be interrupted by negative thoughts about the future.

As I was looking at many sites affected by Google Panda algorithms in 2011, this same quote came to my mind. And not surprisingly – the graph of affected sites looks very similar to the stock market crash graph…

Google Panda algorithm traffic drop

Here’s why so many websites were reduced to ashes:

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »

Is Fresh Content Really The King?

Posted by on Aug 11, 2011 in SEO

Is Fresh Content Really The King?

Content is King – is what we’ve heard many times in the online business world.

If your goal is to receive free search engine traffic (and lots of it), you need to create lots of quality content.

But how does adding fresh content affect your traffic? What if you don’t add new content?

I have a smaller blog where I was observing the answers to these questions. Keep in mind that this is just one example and that in now way I can sayI have figured out Google’s algorithm 😉 – but I hope this gives you some food for thought.

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »

What Bing Tells Us About Keyword Research And Link Building

Posted by on Jul 31, 2011 in SEO

Bing Webmaster Blog has recently published an article on the topic of keyword research where they also mention other SEO topics and mention how to go about link building.

Since all search engines try to avoid manipulation of their rankings they also avoid telling you exactly what you need to do – but they do give good hints which you need to interpret correctly.

I’ve taken some of the more interesting and important hints from the above article and tried to interpret them (when needed) in my own way.

Share and Enjoy

  • Facebook
  • Twitter
  • LinkedIn
  • StumbleUpon
  • Google Plus
Read More »