Keyword Research Tips – Use Google Adwords To Find Related Keywords
Keyword research is critical for building the blueprint of your site and it’s critical that you choose the keywords that have some demand and not too much supply if you want to get good traffic to your site.
But how to do that is often explained very differently and also very confusingly.
So let’s simplify this is as much as possible.
I’ll be using the SBI’s Brainstormer (the alternative is Wordtracker) and Google Adwords to show you how to build a keyword list in 4 easy steps.
1. Determine your main theme (site concept) keyword
What is the key 
keyword of your site? What is the crux of the information you want to share?
This keyword is typically a one or two word keyword (rarely three word). Read more
3 Reasons Why Google Panda Updates Torched So Many Websites In 2011 – And How To Strike Back
It is human nature to believe that current trends, especially favorable ones that help us, will continue forever.
John Mauldin, from his book Endgame.
The above quote from the book Endgame is written in the context of the recent global financial crisis where one of the fundamental root causes of the crisis was the belief that real estate prices will increase forever.
Sure, it sounds stupid when you read that right now but when you’re “in the game” and you’re benefiting from such rising prices (by trading stocks, capitalising from increases in real estate, etc.), your smart, logical mind loses the battle with the emotional, hedonistic mind which just wants to enjoy the bliss and doesn’t want to be interrupted by negative thoughts about the future.
As I was looking at many sites affected by Google Panda algorithms in 2011, this same quote came to my mind. And not surprisingly – the graph of affected sites looks very similar to the stock market crash graph…
Here’s why so many websites were reduced to ashes: Read more
Is Fresh Content Really The King?
Content is King – is what we’ve heard many times in the online business world.
If your goal is to receive free search engine traffic (and lots of it), you need to create lots of quality content.
But how does adding fresh content affect your traffic? What if you don’t add new content?
I have a smaller blog where I was observing the answers to these questions. Keep in mind that this is just one example and that in now way I can sayI have figured out Google’s algorithm – but I hope this gives you some food for thought. Read more
What Bing Tells Us About Keyword Research And Link Building
Bing Webmaster Blog has recently published an article on the topic of keyword research where they also mention other SEO topics and mention how to go about link building.
Since all search engines try to avoid manipulation of their rankings they also avoid telling you exactly what you need to do – but they do give good hints which you need to interpret correctly.
I’ve taken some of the more interesting and important hints from the above article and tried to interpret them (when needed) in my own way. Read more
Can You Hide From Google? I Don’t Think So.
Google has always been improving their algorithm and tried to get rid of low quality and spammy websites in the past.
But since the latest Panda / Farmer algorithm change things may have changed as even sites like ezinearticles.com lost tons of traffic.
This is causing many webmasters to lose trust in Google and worry that Google might penalize more of their sites if they find out about them.
Why would Google penalize more of your sites? Read more
Caught By Google Panda Algo? Some Tips On How To Escape The Panda Claws
You can read about the Google Panda / Farmer algorithm change now almost every day on various SEO blogs and forums.
The problem with all that information is that it’s all speculation. Google wouldn’t really tell what’s going on.
But now they have shared more details and I’ll try to read between the lines and see what they are really saying.
SearchEngineLand posted a summary of Google’s advice so let’s see if we can decipher that advice…
1. “Substantial low quality on a site can cause the rankings for the entire site to decline (even for the high quality pages). Evaluate your web site for poor quality pages (not useful, poorly written, non-unique, or thin) and remove them.”
How does Google measure these things? Keep in mind that although the advice is somewhat vague for a person, it MUST be exactly mathematically defined – since Google is a computer algorithm and not a human. Read more
The Future Of Product Review And Other Affiliate Websites
Google has been waging a war against low quality sites (which may include duplicate content, shallow content, scraped content) since December 2010.
The first changes were not so drastic as only a few webmasters here and there got a shock when they checked their traffic stats. Some even returned to almost previous levels with their traffic after 3 months.
The second wave of cleaning up their index came with the February 9th algorithm change and then the famous Farmer Update happened on February 24th. Many well known sites lost their rankings while some miraculously kept their rankings.
This is just a quick overview of the things currently going on around the Web and what Google is up to – in case you weren’t familiar with them. Read more
SEO Title Optimization – Optimizing Titles For Multiple Keywords
When it comes to SEO, title optimization is the key to ranking well. With little imagination, you can actually optimize your title for multiple keywords.
It’s one of those things that are in fact all the time right in front of your nose and yet you can’t see them.
How do you optimize an article for multiple keywords?
Should you use all of them in the URL?
Isn’t an article optimized just for one keyword?
Let’s start at the beginning… Read more
Google Algorithm Change – War Against Duplicate Content?
There’s been a huge algorithm change by Google a few days ago and it has affected hugely some of the sites. A couple of mine too…
The drop in traffic looks like this:
At first the drop looked so severe that I thought the servers where I host my site were down but I soon found out that my site was almost completely removed from Google’s index.
After some Googling I found the post from on Seroundtable.com describing what might have happened with the latest Google ranking changes.
It looks like Google is after duplicate content and is penalizing the sites with duplicate content. Read more
Most Common Link Exchange Email Mistake
I got an email from Jo who was asking me for a review of his link exchange email and he agreed that I can post our Q&A.
At least I can help with one link – since they’re so darn difficult to get…
Here’s our Q&A:
Jo: I’ve been doing my best on manually trying to get links, by using Yahoo site explorer. So far I haven’t gotten a single reply from the websites I’ve contacted, and although I know you think this is probably normal, I would like to send my template email to you for review just to make sure (you can find it below). Read more
