Chitika Now Available For All Types Of Content Sites
As you probably know, Chitika ads were until recently only product based. That’s why Chitika also approved publishers into their network only if their sites featured products. (They especially liked product review sites.)
But now they have introduced Chitika Premium, which includes non-product ads. There are two tricky things with this ad though:
1. It shows only to the US traffic.
2. It is behaviorally targeted – so it shows only to certain US traffic.
Chitika doesn’t explain what that means but my guess is that the ad will show only to visitors who came to the site through the search engine query.
What if the traffic comes from somewhere else?
You have two options:
– the ad will collapse and there will be just a little bit of white space
– you could include Google Adsense as the alternative ad
I’ve tested the Chitika Premium on my conferencing site and the average CPC is a nice 0,27 per click.
Will Chitika now approve more non-product based sites?
YES. Here’s what Ryan Travis said when I asked him this question:
Now that our ads work great on all types of sites, we will be approving many more sites. We did not approve certain sites before, because we did not want to waste our publishers time if we knew that our ads would not perform well. Now we know that we can perform well anywhere, so we will be approving much more.