Just checking my link situation after reading the recent forum posts and this has been really helpful to see who has dropped me without my realising. I’m one of those people who puts my head in the sand with linking because I hate it so much. I was lucky enough to get a few top class links early on so I have been comfortably ignoring this until now as traffic has been OK. Things must change though! Thanks for all your help.

Paula

I think Yahoo listing is worth it if your link will be put on a PR3+ page. Otherwise, I think $300 for a link with less than PR3 is too much.

I don’t have a system. I just build links (and pages) UNTIL I get a desired result.

Great post. I have a spreadsheet set up to keep track of my link exchange program. I have the websites listed as hyperlinks so that I can quickly check to make sure links are there..

Quick question(s): What do you think of the value of a Yahoo directory listing? I have a DMOZ listing already.

Also,
I like having a system to do things. Do you have a system you use to implement your link exchange programs? Obviously you are successful, so I figure you have a pretty good system to get your links.

Thanks,
Ryan

Will have to try and see where my competitors link to.

You may also want to check to which sites your competitor links out and which are their link partners. That’s where checking outgoing links helps…

I realize that these commands check the outgoing links from a site, but the isn’t the point to check if there is an incoming link to your site?

Yes, Google webmaster tools and Yahoo and very good for checking the INCOMING links. The methods above though are about OUTGOING links…

A few years back I purchased Arelis (now Internet Business Promoter) for link exchanging. I don’t use it for that now, but I do use it to keep track of who is linking back. I also use it to track my rankings on certain keywords I’m competing for. Some take awhile, and it’s nice to have something that tracks movement over time.

I made the purchase when it was inexpensive. It’s a little more than I would pay now, but it works for me. I use about 20% of the tools that come with it and then, maybe once a month.

If you can generate positive return on investment with PPC, then go for it. The only disadvantage is invested time – you cannot go on vacation for a week because you constantly need to check whether you’re still in good position, whether someone has outbid you and so on.

There’s also probably a big time delay between invested money and getting paid from this product…